Karl Rivera

And just like that, I’m at it again! 

Above is the proposal for this year’s SxSW PanelPicker on the topics of brand loyalty and awareness (well, the lack of it) in today’s teen.

As a teen myself, I’ve noticed that fewer and fewer companies are gearing their marketing efforts to us and when they actually do, they’re…. lame.

This has become a problem that is only getting worse… but it can easily be stopped with a humorous approach to the situation, a few creative ideas, and a person who has been through the marketing muck and knows ways in which they can be turned around… me.

You can click HERE to vote for me!

With voting accounting for 30% of the final decision, SxSW shows that community engagement with potential speakers is important. With that being said I’ve spent some time scrolling through PanelPicker and I have found these five other sessions you should give your vote to!

Continue Reading…

I’ve been to many conferences (even spoken at a few) and although the focus, content and people change there’s one thing that doesn’t: You’re on your feet all day. You move from room to room listening to industry leaders and thought provokers and shuffle around huge ballrooms networking and connecting with like minded individuals. Besides your meal times (and even then!) at conferences you rarely get time to just sit and relax. You’re always on the move.

It’s all great fun until your feet start hurting because we all know once they start hurting they won’t stop! Although there are millions of shoes out there I believe I have found the best pair to wear to whatever conference you go to!

Here are 3 reasons why I believe TOMS are incomparable in regards to conferences:

1. Comfort

• Unlike Converse and many other canvas shoes, Toms offers arch support. With just the right amount, people like me- who have flat feet, and people like my mom- who have high arches are able to walk comfortably for hours.

2. Conversation Starter and motivational piece

• What better way to start a conversation than talking to someone about a great cause that they could wear; and then collaborating to see how you could make an impact in a similar way using social media? After all that’s how TOMS made their big debut!

3. Fit for your taste

• When it comes to my own personal style I like to make people look. I love bright colors. On the other hand my brother likes neutral colors. With different colors, styles and even textures nobody has to compromise. Need to look business casual? Wear TOMS with slacks and a button down. You just can’t go wrong.